High Point, NC
High Point sits at the center of the Triad, known internationally as the Furniture Capital of the World and home to the High Point Market — the largest home furnishings trade show in the world. The city's manufacturing and logistics employment base creates consistent workforce housing demand that has historically supported stable multifamily occupancy.
High Point's multifamily market is anchored by its manufacturing and logistics workforce. The furniture industry — while smaller than its peak — still employs thousands of workers in manufacturing, warehousing, and distribution. High Point University, with its rapid enrollment growth and significant campus investment, has added a student and faculty housing component that is reshaping the university corridor.
The High Point market offers some of the most attractive acquisition pricing in the Triad. Assets in established neighborhoods near the university and the downtown corridor offer consistent occupancy from the city's stable workforce housing demand base. Value-add opportunities exist in older assets that have not been updated to match the expectations of the university's growing student and faculty population.
Britt CRE covers High Point as part of our Triad NC market coverage, with attention to the university corridor and the workforce housing segment where the investment fundamentals are most compelling.
Why High Point?
- —High Point University's rapid growth creating new student and faculty housing demand
- —Stable manufacturing and logistics workforce providing occupancy floor
- —High Point Market driving consistent short-term and extended-stay demand
- —Attractive acquisition pricing — among the most affordable in the Triad
- —Central Triad location with easy access to Greensboro and Winston-Salem employment
High Point is part of the Triad NC
Explore the full market context, investment thesis, and other cities in this region.